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In 2006, the advertising war between BMW and Mercedes-Benz reached its peak with the ‘parked car’ incident. This event solidified the fierce rivalry between the two companies in the minds of consumers. In 2006, Mercedes-Benz targeted BMW with an advertisement emphasizing its parking assistance system. This advertisement drew attention by using an image of a …
Believe it or not, YouTube started as a dating site. Launched on Valentine’s Day, February 14, 2005, YouTube was initially a platform where users could upload videos introducing themselves and match with others. In fact, YouTube’s co-founders Steve Chen, Chad Hurley, and Jawed Karim developed it with the intention of solving the complexities of online …